Our experts have more than a decade of training and knowledge AND are Google Partners. We will help your company earn a spot on page one of Google and help you turn quality website traffic into paying customers. We handle keyword and demographic targeting, landing page development, tracking & conversions... all of it, so you can sit back and measure your ROI.
Although Google Ad Management is our most popular service, including:
We can also help you manage ads on Facebook & Instagram, Bing & Yahoo (Microsoft Ad Center).
GETTING STARTED & WHAT YOU CAN EXPECT:
Website Analysis & Niche Research
(1) Our expert team will review your current website, brand, and target audience.
(2) Develop a clear understanding of how to position your business and your offers.
(3)Study your competition and identify holes and opportunities in your niche market.
Build & Launch (Takes 2 Weeks*)
IMPORTANT: Google Ad account access OR account set up is always in your own account. You own it!
(1) Each campaign is completely customized for your business.
(2) Keyword research and competitive research to find the best target keywords and negative keywords for your campaigns.
(3) Build out campaigns, ad groups, keyword lists, text ads, and display ads.
(4) Collaboration on promotions/offers and a clear direct call-to-action.
Our team will set up the Google Ad account (if needed), campaigns, ad groups, keyword targets, text ads, banner ads, location targeting, demographic targeting, day-parting, and budget. We will help install all of the tracking code for conversion tracking and remarketing. Once the setup is tested and complete, we will launch the campaign and start driving traffic!
Weekly Management Tasks
Our team will work inside your account multiple times a week to manage everything for you, including:
• Bids & Budget
• Ads (text ads, remarketing ads, ad extensions)
• Conversions and Conversion Optimization
• Keywords and Negative Keywords
• Split Tests and Experiments
Monthly Reporting & Transparency
Monthly reporting is delivered straight to your inbox! With all key performance metrics:
• Total Impressions
• Total Clicks
• Cost Per Click
• Click-Through Rate
• Conversions (phone calls and website forms)
• Cost per conversion
• Monthly Ad spend
From a transparency standpoint, we only build campaigns and ads in your Google Ads account. This means you'll have access to view the account at any time. In addition, you own all of the campaigns, and data in your account indefinitely.
Our PPC specialists understand advanced ad management strategies and can apply and test techniques quickly to expedite the optimization approach. Saving you time and money.
You Maintain Ownership & We Manage Your Account
Every campaign is 100% exclusive for your business. We will create the Ad account for you , or ask to be invited to your current ad account. We want you to have full transparency, and you will because you always own the assets (the ad account & the campaigns).
More Qualified, Targeted Traffic to Your Offers
Increase traffic, leads, and sales by leveraging our PPC experts to boost your company's bottom line using proven industry-leading strategies.
Direct Response Copywriting
Make sure the ad is written to outperform your competition so you get the click, make sure your landing page has a great headline and supporting text. Give your business the best opportunity to get the most desired action (phone call and/or contact reqeust).
You will receive detailed monthly reports, however, if you have a question, a new offer, a hair-brained idea, a need to pause certain campaigns, a desire to expand your budget, a new area you're serving, or any other topic... we're all ears! We want to know, so we can make the necessary adjustments! Unique to PPC is we can make adjustments quickly (unlike SEO), so let's take advantage!
Pay-Per-Click, or PPC, is a type of online advertising where an individual or a company can pay the host (Google, Meta, Microsoft) to showcase your advertisement on specific keyword searches, demographics, interests, or behaviors. When someone clicks on your ad, then you pay the host for that click (based on the competitive nature of the keyword, or demographic).
When you partner with us, we'll perform a full audit of your Google Ads, Microsoft Ads, or Meta accounts (if you have them) and your website, which will help us determine a scalable strategy to help increase your company's bottom line while reducing ad costs.
We're committed to grow your brand online as if it was our own. Our team will work as a business partner because put simply, we don't grow if you don't grow.
Get your business noticed at the top of search engine results and attract high quality leads that convert.
IMPROVED AUDIENCE TARGETING
Get targeted visitors with tailored campaigns built with pinpoint accuracy.
We're focused on the ongoing optimization of your campaigns. This is not a "set it and forget it" approach, but rather, we are always looking for ways to improve by driving impressions and clicks and conversions up and your cost per click down.
To be ethical in our approach when managing your advertising and marketing efforts.
To be transparent with our fees and the work we do within your advertising accounts so you'll never question where your money is going.
To help you produce as many EXCLUSIVE LEADS as possible. Your leads are your leads. We do not share your leads with anyone else. We love seeing our clients get leads. Our team takes this very seriously.
To never hold you hostage. When you partner with us, you will always own your paid advertising accounts (Google Ads, Microsoft Ads, Facebook Ads), your company website accounts (domain name, website content and hosting), and your analytics accounts.
Focused on establishing a long-term, profitable, win-win relationship with our clients.
We believe in driving targeted traffic from proven paid advertising platforms like Google Ads, Microsoft Ad Center (Bing & Yahoo), Facebook Ads, YouTube Ads and more so much that when you partner with Online Visibility Pros for Maxx PPC™ - we're going to give you 50% your one time set up.
Maxx PPC™ can help you:
Have Your Ad Accounts Managed By A Certified PPC Expert
Only Show Your Ads Where Your Customers Are Online
Use Advanced Budget Strategies To Maximize Your Ad Spend
Make Sure All Your Ads Are Created To Maximize Clicks
Get Transparent Monthly Performance Reporting
We know we won't be able to offer this deal forever. But we'd love for you to get in on it now.
Click below to request plans & pricing from our Maxx PPC™ team!
Check out some of the clients we've helped increase phone calls and service requests for.
A family-owned heating, air conditioning and plumbing business that came to Online Visibility Pros producing barely any leads from the internet to over 1,200 EXCLUSIVE leads in their first 12 months of our lead generation campaign.
A general contracting firm that specializes in custom home building and luxury remodeling that went from producing zero online leads to 31.5 EXCLUSIVE leads per month by leveraging proven digital marketing strategies & techniques.
A general dental practice has generated EXCLUSIVE leads from the Internet to help double the size of their business with strategic lead generation campaigns focused around local SEO, Google Search Ads and Google Remarketing Ads.
PPC stands for “Pay Per Click”, also known as CPC or Cost Per Click.
Essentially you are renting advertising and paying the ad platform every time someone clicks on your advertisement. This also means you don’t pay unless someone actually clicks on your ad.
Why do I need a PPC campaign?
PPC advertising is one of the most powerful tools for businesses looking to get in front of a targeted audience FAST! By buying positioning in front of a specific audience of people that you know are looking for what you have to offer, you’re able to send highly targeted traffic to your website to help generate more leads and business.
When executed and managed properly, PPC advertising is a very powerful and profitable marketing strategy.
What advertising platforms do you assist with?
Here at OVP the majority of the campaigns we run are on Google Ads, Microsoft Ad Center (Yahoo and Bing Ad network), and the Facebook Ad Platform.
Within each ad platform, there are various types or styles of campaigns. For example, if you’re running campaigns via Google Ads, you can run text ads, banner ads, remarketing ads, YouTube ads, etc.
When will I see results?
Once the campaign logistics are handled and we are able to turn on the PPC campaigns, you’ll get traffic immediately.
We will be gathering data in real-time and making any necessary adjustments to your campaign to optimize performance.
Our goal is to get qualified leads as quickly as possible, however, depending on the niche, budget, offers and competition can impact the timeline.
Month 1 – Mostly data collection and setup, it’s likely to get conversions, however, the best performance will come as we focus down and test effectively.
Month 2 – Improve quality score, lower cost per click, focus on campaigns that are performing better, optimize for better conversions.
Month 3 – Improve quality score, lower cost per click, tweak campaigns, move more budget into the best performing campaigns and pause campaigns that are underperforming.
Ongoing months – Rinse and repeat month 3, we will continue to eliminate what’s not performing, test new keywords and ads, and move your budget into what is working the best, conversions will continue to grow and we will focus on lowering cost per click will month over month.